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NIRMA LIMITED

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NIRMA LIMITED

Nirma Bath Soap

Ahmedabad



A Quality Product from
NIRMA LIMITED [View Profile]
Ahmedabad - India

Description :
Toilet soap market in India was dominated by a very few MNCs which could monopolistically price their product. In 1992, sensing a strong need to expand the market through Penetrative Pricing, Nirma entered this market with the launch of ‘Nirma Bath Soap’, which is a carbolic (Red) soap. Although the carbolic soap segment is on decline, Nirma Bath has generated larger volumes each year. Packed in a red colour wrapper and available in 75 gram and 150 gram pack sizes, this soap has a Total Fatty Matter (TFM) of 60 %.


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NIRMA LIMITED

Manufacturers and Exporters of Consumer Products Soaps: Nirma Bath Soap, Nirma Beauty Soap, Nirma Lime Fresh Soap, Nima Rose, Nima Sandal. Detergents: Nirma Washing Powder, Nirma Detergent Cake, Super Nirma Washing Powder, Super Nirma Detergent Cake, Nirma Popular Detergent Powder, Nirma Popular Detergent Cake. Edible Salt: Nirma Shudh Iodized Salt. Scouring Products. Industrial Products: LAB ( Linear Alkyl Benzene ), AOS ( Alfa Olefin Sulfonate ), Sulfuric Acid, Glycerin, Soda Ash, Pure salt, Vacuum Evaporated Iodized Salt, SSP ( Single Super Phosphate ), Sodium Silicate.



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